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Pilzno Jewish Institute

An eight-year brand stewardship — logo evolution, web presence, campaign posters, book layouts, and event collateral for a Jewish learning institute.

Pilzno brand identity across logo iterations and collateral

Pilzno was a long-running engagement spanning 2011–2019, where I served as lead designer across branding, event materials, and print collateral. The project shows how an identity evolves — from early logo exploration through three distinct iterations to a mature visual system covering everything from Shabbat web headers to annual dinner invitations.

This body of work demonstrates range within a single relationship: sacred graphic design, institutional branding, printed programs, digital assets, book layout for minhagim guides, Sefer Torah campaign materials, zmanim content, CD covers, and event materials — all held together by one consistent visual language that honors tradition while speaking a modern tongue.

First logo iteration (2011)
Institute mark — second evolution
Web header design
Mono version for print applications
Identity in application